The beautiful streets of VeniceVenice Palazzo Ducale

I’ve not written a post on my blog for a while and I was preparing for an Instagram live session yesterday when I realised how much I missed writing and how much I enjoy sharing my insights and being part of a discussion. Instagram is a great place to establish your aesthetic and connect with people but a blog adds a completely different dimension. If Instagram was the picture, then the blog would be a nice frame to put it in.

If you didn’t get a chance to catch our live (we were having technical issues with the connection so you didn’t miss much) Phoebe and I were discussing how Instagram is changing the way we communicate and interact with each other. Thinking about it now, I’ve met more people through Instagram in the last 6 months than I did for my 3 years at university. Has our generation become comfortable with meeting people through this platform? Did we move away from meeting people the traditional way?

I did a poll on Instagram asking people if they met someone on the platform and became really good friends after and the majority of votes (58%) were for ABSOLUTELY. I always thought that Instagram is one of the best things that happened to our generation because there’s no more boundaries and you could meet people halfway across the world and become friends. It removes distances between cities, countries and continents and all of a sudden we’re all part of the same community regardless of where we are in the world.

Another great thing about Instagram is finding people with similar interests and a similar vision to yours. You can tell right away by looking at someone’s feed if they’re “your type” of person. Which leads me to another topic I wanted to discuss at the live yesterday but thanks to technology and bad connection we didn’t get this far. The Social Media Factor – How big a part does Instagram play in shaping your opinion about others? Do you get a certain vibe about people just by reading their captions and looking at the images they post?

I can certainly say I do. And my opinion has been right most of the time with a few exceptions here and there. In that case, can we say that Instagram has become an extension of our individuality? Is it too bad that we would overlook someone’s skills and knowledge just because they don’t “market themselves” correctly on Instagram? Because let’s be honest here, there must have been a time when you met a person, exchanged Instagrams and you were disappointed to see their feed wasn’t that great and the last time they posted something was Christmas. Or the joy of having to request to follow someone because their profile is on private *eye roll*

And the last thing I wanted to mention and I feel like this is probably the most important. How do we make ourselves stand out on Instagram? I’ve been reading so much about copying others on social media lately and Sophie Milner wrote a great post on Instagram’s copycat culture. You can read it here.

Taking inspiration from someone is one thing but trying to copy their content is on a completely different level. I had a very interesting conversation with a lady from an Influencer Marketing agency last week and when she asked me what my favourite influencers were, I gave her a few names. She then said “What is it that you like about all these people?” And then it struck me. What all these people have in common is the same thing that makes them stand out. It’s called PERSONALITY. Being you is something nobody can replicate and if you have to make sure you inject your personality into your content as much as you can. Because at the end of the day, this is what people will relate to, and this is what’s going to keep them coming back again and again.

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With nearly three quarters of this year under way and Halloween, Christmas and NYE fast approaching, I decided it’s time to sit down and make a plan for the remaining months of 2017. That way I can make the most out of the end of what has been a rollercoaster year. And yes, you read that correctly. Christmas is on its way but don’t panic just yet. Liberty have already opened their Christmas shop, so you can start planning and buying everyone’s presents early to avoid the craziness of last minute shopping. Trust me, it’s not worth the stress, I’ve been there.¬† Anyway, I thought I’ll create this post, so you know what to expect and also to remind myself what I’m planning on getting up to.

London Fashion Week

The first time I went to fashion week was in 2013 and I was still a student, so imagine the excitement. The season after, I got backstage passes and filmed all the action for my final year project at uni. Don’t ask me how I did it. I¬†literally had to email every single person involved and to hear NO about a hundred times but I got there in the end. So naturally, I relate fashion week to a lot of stress as well as excitement. At this point I’m a bit tired of running around and I’m trying to enjoy the events around fashion week as much as I can. That means mostly from the comfort of my own home but the plan is to get to the venue for a couple of shows and presentations. I’m also curious to check the designer showrooms and vlog some of the action.

Establish a blog aesthetic

I started this blog at the beginning of the year and my plan was to get as much varied content on the topics of beauty, fashion, lifestyle and travels. It has been a period of adjustment. Now that I sort of got things cracking, I feel like it’s time for me to establish a brand and aesthetic for this baby blog of mine. Which isn’t necessarily an easy thing. I find myself looking at other blogs and trying to go down paths that have been long established. Then I realise, this is not me. Sometimes I want things to happen the easy way like “That’s going to be my logo, here’s what my business cards will look like, I want to shoot with this particular photographer because I saw another blogger working with them and the photos looked great.” But that’s not always how things turn out. So instead of trying too hard to fit in and make myself look like this blogger or that blogger, I look at those girls who are different and I ask myself what is it about this person that I like and how can I translate it into my own vision without stealing someone’s intellectual property.

Focus on quality

I’m planning to focus on the quality of work I produce rather than the quantity for two reasons. First, I want to keep my content as authentic and relatable as I possibly can. Second, I’ve never seen myself as one of those bloggers who post every day. Not because I have nothing to say. Trust me, there’s folders and folders of work on my laptop waiting to be edited and published but there’s a right moment for every single piece. Better quality content also means better photographer. I started working with Becky, who studied fashion photography and is also a wedding photographer and loves it. We shot a look on Sunday which I will publish sometime this week and you’ll be seeing more of her work on the blog in the near future. You can also check her Facebook in the meantime.

Travel

I feel like I didn’t do enough travelling this year even though I’ve been to a few places. I wanted to explore a more exotic destination so we’re currently looking at the options and hopefully I’ll have some sort of idea in the next couple of weeks. If that doesn’t happen by the end of this year, there’s plenty of nice places in Europe that I still haven’t visited. If you want to recommend a place that is still warm in October and is within a 3-4 hour flight from the UK, you’re more than welcome. There’s a post coming soon on how to save on travelling so you can either travel more or have more spending money when you’re on a trip. Stay tuned!

Making my room cosy for the new season

In preparation for the season ahead, I decided to give my room a little makeover. As you probably know already, pink is my favourite colour. A little pink can go a loooong way – it brightens up a space, it’s uplifting and it’s super calming, which is ideal for a bedroom. There is still some bits and pieces that I need to add, so this will be work in progress for the next month or so. Whilst I was shopping and redecorating my room, I stumbled upon items that I didn’t necessarily need until I saw them. Examples include this pink faux fur rug which is incredibly soft and this pineapple that I’m just obsessed with. If you too are looking to give your room an update, I’ve linked some options below so you can have a browse and fall in love. Don’t say I didn’t warn you.

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